Growqai

We are looking for a dynamic Marketing Manager to own our brand narrative as we transition from Enterprise SaaS into the DeepTech space. You will be the architect of our market presence — blending brand storytelling with data-driven digital strategies and on-ground event execution.
Key Responsibilities
Brand Management
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Own and evolve the brand identity across all customer touchpoints
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Develop brand guidelines and ensure consistent visual and verbal communication
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Lead brand positioning strategy as the company expands into DeepTech
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Drive thought leadership content and PR initiatives
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Monitor brand perception and manage reputation proactively
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Strategic Marketing &amp; Planning
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Build annual and quarterly marketing plans aligned with business growth objectives
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Conduct competitive analysis and market research to identify opportunities
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Define target segments and craft go-to-market strategies for new offerings
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Collaborate closely with sales and product teams to align messaging and campaigns
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Digital &amp; Social Media Management
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Manage and grow the company's presence across LinkedIn, Twitter/X, and other relevant platforms
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Plan and execute performance marketing campaigns (SEO, SEM, paid social)
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Track digital KPIs and optimize campaigns based on analytics and insights
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Manage the content calendar and oversee website content strategy
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Events — ATL &amp; BTL
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Plan and execute industry events, product launches, webinars, and trade show participation
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Coordinate ATL campaigns (press, digital OOH) and BTL activations (demos, workshops)
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Manage event budgets, vendor relationships, and post-event reporting
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Requirements
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4–7 years of marketing experience, ideally in B2B SaaS or technology companies
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Proven track record in brand building and strategic marketing
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Strong understanding of digital marketing platforms, tools, and analytics
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Experience managing events from concept to execution — ATL &amp; BTL
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Excellent written and verbal communication skills
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Exposure to DeepTech, AI, or emerging technology domains is a strong advantage
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MBA in Marketing or equivalent qualification preferred
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