<div>FashionTV founded in 1997 by Michel Adam, is an international fashion and lifestyle broadcasting television channel. World's Largest Fashion Brand backed by the most viewed, proven and stable high-end Luxury Fashion and Lifestyle Media House.</div><div> </div><div>Fashion TV is a 24-hour dedicated Fashion and lifestyle channel with 24 years of existence on UHD channel. Available on leading OTT platforms all over the world. 100 plus of new content every week. 2 Billion Viewers. 250 Cable Satellites. 195 Countries. 500 Million Households.</div><div>10 Million Public TV Sets in Public Places. 5M website hits per month. Fashion TV App gets 500K Subscribers &amp; 35K Installation per Month. Fashion TV YouTube Channel has 65M Views &amp; was viewed for 90M minutes. 4.5M plus likes on Facebook &amp; 12M views per week. 300K Followers on Instagram &amp; 125k Organic Reach Per Month. FashionTV is here with some amazing plans. we bring numerous Brand Licensing across India.&nbsp;</div>

F Jobs by Fashion TV India

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Job Description (JD)
Responsible for planning, executing, and optimizing digital marketing campaigns across paid and organic channels. Focuses on lead generation, customer acquisition, and ROI-driven marketing initiatives. Monitors campaign performance, analyzes metrics, and implements improvements.
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Key Result Areas (KRA)
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<li class="MsoNormal" style="mso-list: l1 level1 lfo1; tab-stops: list .5in;">Plan and execute paid campaigns across Google Ads, Facebook Ads, Instagram, LinkedIn, and other relevant platforms.</li>
<li class="MsoNormal" style="mso-list: l1 level1 lfo1; tab-stops: list .5in;">Track, analyze, and report on campaign performance (CPL, CPC, ROI, CTR, etc.).</li>
<li class="MsoNormal" style="mso-list: l1 level1 lfo1; tab-stops: list .5in;">Optimize campaigns to improve lead quality, conversion rates, and return on investment.</li>
<li class="MsoNormal" style="mso-list: l1 level1 lfo1; tab-stops: list .5in;">Collaborate with content, design, and sales teams to align campaigns with business objectives.</li>
<li class="MsoNormal" style="mso-list: l1 level1 lfo1; tab-stops: list .5in;">Conduct A/B testing, audience segmentation, and keyword research to improve campaign effectiveness.</li>
<li class="MsoNormal" style="mso-list: l1 level1 lfo1; tab-stops: list .5in;">Stay updated with the latest digital marketing trends, tools, and best practices.</li>
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Selection Criteria
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<li class="MsoNormal" style="mso-list: l0 level1 lfo2; tab-stops: list .5in;">Prior experience in digital/performance marketing, lead generation, or paid advertising.</li>
<li class="MsoNormal" style="mso-list: l0 level1 lfo2; tab-stops: list .5in;">Graduate in Marketing, Business, or related field preferred.</li>
<li class="MsoNormal" style="mso-list: l0 level1 lfo2; tab-stops: list .5in;">Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads, and analytics tools.</li>
<li class="MsoNormal" style="mso-list: l0 level1 lfo2; tab-stops: list .5in;">Ability to analyze campaign performance and optimize for maximum ROI.</li>
<li class="MsoNormal" style="mso-list: l0 level1 lfo2; tab-stops: list .5in;">Familiarity with marketing automation, CRM, and reporting tools.</li>
<li class="MsoNormal" style="mso-list: l0 level1 lfo2; tab-stops: list .5in;">Data-driven, detail-oriented, and able to work independently.</li>
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